(920) 499-2121 [email protected] 1052 Bel-Aire Ct Green Bay, WI 54304
Book Appointment

Professional Teeth Whitening in Bay Park Smiles

— dramatically whiter teeth, safely and predictably

Professional whitening uses prescription-strength bleaching agents — supervised and customized to your teeth — to achieve results that over-the-counter products simply can’t match. Faster, whiter, and safer when done right.

Results up to 8 shades whiter depending on your baseline shade

Whitening Menu

Tailored Dynamic Brightening Options

In-office whitening

Professional-strength bleaching gel applied chairside by our expert clinical team — often activated with a specialized light or laser system. This option yields dramatic results in the shortest time possible, typically requiring just one 60-to-90 minute visit. Ideal for an upcoming event or deadline.

Custom take-home trays

We take dental impressions to manufacture custom-fitted whitening trays tailored precisely to your teeth. You apply our prescription-strength bleaching gel at home on your own schedule — typically 1–2 hours per day for 1–2 weeks. Achieves professional results gradually, with reusable trays for easy, affordable touch-ups.

Combination approach

The ultimate cosmetic outcome. It begins with an initial in-office session for an immediate, noticeable jump in brightness, followed by a custom take-home tray kit to maintain, refine, and lock in your new shade. This path maximizes both tracking speed and long-term stability.

Evaluating the Evidence

Professional Care vs. Drugstore Alternatives

Professional whitening

Prescription-strength bleaching gel — significantly faster and more effective

Custom-fitted trays ensure perfectly even gel coverage across all teeth

Supervised care — tooth sensitivity managed and clinical results monitored

Pre-treatment clinical exam catches underlying issues that make whitening inadvisable

Results typically range from 4 to 8 full shades whiter

Reusable custom trays allow for easy, long-term maintenance with refill gel

OTC whitening strips

Lower concentration bleaching formulas — limited or uneven results

One-size-fits-all strips frequently miss curved edges and spaces between teeth

No professional supervision — tooth sensitivity often goes unmanaged

Lack of dental exam can worsen undetected decay or gum issues

Results are limited, typically yielding only 2 to 3 shades of improvement

Affordable for minor maintenance, but cannot deliver a dramatic transformation

The Bottom Line: OTC products work fine for minor daily maintenance. However, for a noticeable, long-lasting transformation — the kind that stands out in photos and draws genuine compliments — professional whitening is in an entirely different league. With custom take-home trays, maintaining your bright new smile is both simple and highly affordable over the long term.

Proactive Comfort Management

Addressing Whitening Sensitivity Before It Starts

“Some patients experience temporary tooth sensitivity during or after a whitening treatment — this is completely normal and typically resolves within 24 to 48 hours. Here is how our team proactively minimizes discomfort:”
Pre-treatment exam

We check thoroughly for exposed tooth roots, untreated decay, or thin enamel before applying any whitening agents — conditions that naturally increase sensitivity risks. We address these underlying issues first to keep your treatment entirely comfortable.

Desensitizing protocols

We integrate specialized desensitizing gels, localized fluoride treatments, and premium sensitivity toothpaste recommendations into your whitening routine to shield your nerve endings from temperature shifts.

Custom gel concentrations

Our take-home tray gel concentrations are tailored precisely to your teeth and tolerance levels. We reject one-size-fits-all options that can lead to unnecessary irritation or uneven results.

Whiter Teeth, Done Safely — at Bay Park Smiles

Exam before every whitening

We never perform cosmetic whitening without a current exam. Whitening over active decay or untreated gum disease can cause severe discomfort and compromise your oral health — your safety always comes first.

Prescription-strength systems

Our office utilizes premium, clinically backed systems like Zoom and Opalescence. These professional-grade bleaching agents penetrate deep stains safely and effectively, providing a level of care unavailable over the counter.

Long-term maintenance plan

All whitening fades naturally over time due to food and lifestyle factors. We provide custom refill gel for your take-home trays and deliver practical, realistic guidance to help you protect and maintain your bright results for years.

Real Patient Feedback

Google reviews

Trusted by local families

4.9 ★★★★★ Google
Laurie Stelmach
Laurie Stelmach3 months ago
★★★★★

The staff was very friendly and helpful. Dr. explained things in an understanding manner.

Sheri Palmer
Sheri Palmer2 months ago
★★★★★

Professionals that are efficient, kind, and patient. They listen well and answer all questions. I…

Tom Reinkober
Tom Reinkober6 months ago
★★★★★

On time, very efficient. Never had a bad visit.

Michele Dettman
Michele Dettman6 months ago
★★★★★

Very kind and caring. Explains dental options and procedures well.

Julie Wecker
Julie Wecker2 months ago
★★★★★

I had excellent, pain free care at Dr Brodhagen's office, trust him completely. The hygienist…

Oliva Kilyenyi
Oliva Kilyenyi4 months ago
★★★★★

My daughter smiles 😁 is back with a confidence. She broke her front tooth while…

Bill & Cathy Stone
Bill & Cathy Stone4 months ago
★★★★★

Everyone was friendly and helpful. Always a plus at a dental visit

Richard Giesler
Richard Giesler5 months ago
★★★★★

Best dential care a person can ever expect. They are caring, concerned and ready to…

Laurie Brewer
Laurie Brewer3 months ago
★★★★★

Sylvia was the best!!! Thank you!

Roger Toole
Roger Toole5 months ago
★★★★★

Everyone there is very friendly making our visit a great experience.

Lisa D
Lisa D3 months ago
★★★★★

I was a first time patient of Dr. Mike’s at Bay Park Smiles today. Going…

Mary Bouche
Mary Bouche3 months ago
★★★★★

Had a cleaning and found the staff to be super friendly and efficient. Great experience!

Kristine Briski
Kristine Briski6 months ago
★★★★★

At my first visit, I experienced a warm welcome from the front staff. My hygienist,Mckenzey,…

Joan Smith
Joan Smith5 months ago
★★★★

Very satisfied with my dental treatments, I have recommended both my dentist and the clinic…

Susie Piper
Susie Piper3 months ago
★★★★★

Dr V was fantastic!

Derk Voskuil
Derk Voskuil3 months ago
★★★★★

Great dentist and staff! Always professional and personable.

Analeiyah Cruz
Analeiyah Cruz5 months ago
★★★★★

My name is amariana Cruz and I’ve never had a better experience with dental in…

Jodi Wittkopf
Jodi Wittkopf1 month ago
★★★★★

My first visit was a big win. Everyone there was very nice. I’ll definitely be…

dan gerlikowski
dan gerlikowski3 months ago
★★★★★

Still have concerns hopefully will be fixed.

Rita Smits
Rita Smits6 months ago
★★★★

Sylvia was very kind and thoughtful. She handled her profession duties with care and explanation…

Lindsey Coonen
Lindsey Coonen4 months ago
★★★★★

Dr Mark Brodhagen is the absolute best dentist ever. Excellent work, very caring and professional….

Robert Berndt
Robert Berndt3 months ago
★★★★★

Morgan is very professional, proficient, personable, and down to earth. Very happy with my experience!!…

Debora Steffek
Debora Steffek1 month ago
★★★★★

Friendly but very professional. Excellent care by the hygienist and dentist.

Annie Frey
Annie Frey5 months ago
★★★★★

First time to see this dentist … entrance to reception area was very warm, welcoming…

Michele Dury
Michele Dury1 month ago
★★★★★

The hygienist took her time with me. Made sure I was comfortable with everything she…

Fr. Mathew Simonar
Fr. Mathew Simonar2 months ago
★★★★★

The staff is very welcoming and friendly. They also did a great job explaining every…

David Parsons
David Parsons2 months ago
★★★★★

Excellent service as an early walk in patient!!!

Scarlett George
Scarlett George6 months ago
★★★★★

Great dentist & staff 👏

Jill Zelzer
Jill Zelzer5 months ago
★★★★★

Always very friendly! Enjoyed my cleaning with Morgan and was very fortunate to meet the…

Kathy Twaroski
Kathy Twaroski6 months ago
★★★★★

Great care was taken for my comfort during my teeth cleaning.

T S
T S1 month ago
★★★★★

Going in with complications from a former dentist, and they had absolutely no problem taking…

Dannie McCoy
Dannie McCoy5 months ago
★★★★★

Great dental office. They sure know what there doing. Ver friendly.

Amanda Weslow
Amanda Weslow4 months ago
★★★★★

Great place, friendly atmosphere.

Dylan Ladd
Dylan Ladd5 months ago
★★★★★

They do an amazing job at this place. I was very nervous about having surgery….

Elizabeth Erickson
Elizabeth Erickson1 month ago
★★★★★

Always professional, friendly and they all make you feel very comfortable

Gail Buntin Blohowiak
Gail Buntin Blohowiak4 months ago
★★★★★

Great atmosphere. Lobbed my hygienist.

Mary Jo Juley
Mary Jo Juley5 months ago
★★★★★

My hygienist Stacey is so friendly and helpful with hints and tips on maintaining good…

Megan Gunderson
Megan Gunderson4 months ago
★★★★★

Sylvia is my dental hygienist and she does a great job! She is very gentle…

Pam Lestrud
Pam Lestrud1 month ago
★★★★★

Going to the dentist was one of my fears As a child. At Bay Park…

Adam Smith
Adam Smith2 months ago
★★★★★

Great dentist, the staff are very nice

SHARON PROCHASKA
SHARON PROCHASKA3 months ago
★★★★★

Pain free dentistry with Dr. Mark and great teeth cleaning with Lisa! They care about…

Diana Schadewald
Diana Schadewald5 months ago
★★★★★

It’s a really nice clean. They have really nice people there.

Kay Woelfel
Kay Woelfel3 months ago
★★★★★

Dr mike as i call him is awesome and lisa my hygienist is also

Charmaine Baranczyk
Charmaine Baranczyk3 months ago
★★★★★

Good experience Assistant very informative and pleasant. Dr. Mark always pleasant and I feel comfortable…

John Christiano
John Christiano4 months ago
★★★★★

I’ve been with Dr Brodhagen for about 30 years. You’ll never find a finer dentist…

Lisa Heaton
Lisa Heaton3 months ago
★★★★★

Nobody looks forward to seeing the dentist, but Bay Park Smiles has been wonderful and…

Suzann Parins
Suzann Parins4 months ago
★★★★★

Prepping for implant so it is always a bit unnerving but I was talked through…

Gloria Malcore
Gloria Malcore2 months ago
★★★★★

She is wonderful person caring about her patients. And explain everything has she goes .

Larry Verheyden
Larry Verheyden1 month ago
★★★★★

I’ve been to three different dental places in the last year and a half trying…

Lori Wotruba
Lori Wotruba2 months ago
★★★★★

I would recommend my family & friends to go here! Very friendly staff and they…

Dennis Ansell
Dennis Ansell2 months ago
★★★★★

My experience was very good. The dental hygienist was very professional and precise. The dentist…

Alyce Kingsauer
Alyce Kingsauer3 months ago
★★★★★

Great. First appointment. They explained information well.

Ariana Lintner
Ariana Lintner5 months ago
★★★★★

This is by far the best place to go. They are so sweet, very caring,…

Deb Doden
Deb Doden6 months ago
★★★★★

Everyone here is so friendly and knowledgeable. Always great service and painless.

Maurice Kane
Maurice Kane4 months ago
★★★★★

Very friendly and professional. There was no trying to find something wrong that "needs" fixing.

Heidi Ozminkowski
Heidi Ozminkowski4 months ago
★★★★★

Professional and caring. Morgan is kind and engaging. Billing was easy even with insurance involvement….

Phillip Clampitt
Phillip Clampitt5 months ago
★★★★★

Great dentists and service. The best. Plus, you get good cycling stories from Mark

Kevin Sistler
Kevin Sistler5 months ago
★★★★★

Morgan was a gem! She is really good at her job.

John Jarvey
John Jarvey1 month ago
★★★★★

Employees very respectful and polite during complete procedure. Had good conversations throughout procedure. Very good…

R America
R America6 months ago
★★★★★

Very professional and knowledgeable. Highly recommended.

Tammy Capelle
Tammy Capelle3 months ago
★★★★★

Sylvia is fantastic. I never worry about her being too rough. She’s always professional and…

Glen Schwalbach
Glen Schwalbach3 months ago
★★★★★

Excellent focus on patient. Friendly staff. Know their stuff. Hygienist was excellent, very skilled, and…

Cheryl Schreiber
Cheryl Schreiber4 weeks ago
★★★★★

Sylvia was very respectful and treated me well.

Ramiro Rodriguez
Ramiro Rodriguez3 months ago
★★★★★

Morgan, the hygienist, was very professional snd courteous. A painless experience. Would highly recommend her.

Crystal Guevara
Crystal Guevara3 months ago
★★★★★

Nothing but great things to say. Always treated well with excellent and professional care given.

Us Rigging
Us Rigging4 months ago
★★★★★

Love Brodhagen Dental. They are the best. They go out of their way for you….

Judy Patz
Judy Patz3 months ago
★★★★★

I have never had a dentist/hygienist explain things to me while cleaning my teeth about…

Sandra Schulze
Sandra Schulze2 months ago
★★★★★

I have been a patient of Dr. Brodhagen for many years and have been pleased…

dave paul
dave paul5 months ago
★★★★★

Wonderful staff, so grateful to be back!

B C
B C5 months ago
★★★★★

Stacy does a great job in answering all my questions and making suggestions to improve…

Jakeb Thurber
Jakeb Thurber3 months ago
★★★★★

Always a great experience.

Randy Paprika Krueger
Randy Paprika Krueger6 months ago
★★★★★

Very thorough . I feel good about my cleanings.

Janet Kersten
Janet Kersten3 weeks ago
★★★★★

She was excellent. Not one problem. The people up front were great and did a…

Bonnie Zak
Bonnie Zak4 months ago
★★★★★

Stacy is amazing and I love the conversations and care I received. Love all the…

Joel Worman
Joel Worman4 weeks ago
★★★★★

Lisa, my hygienist, is the best! Professional with an amazing personality. Lisa helps so much…

mary paul
mary paul3 months ago
★★★★★

Everyone, from Dr. V., to hygienist Liz, to receptionists, were very friendly, welcoming, and professional….

Lonnie Lapacz
Lonnie Lapacz5 months ago
★★★★★

Excellent dental clinic, punctual and excellent care

Kristen Kosman
Kristen Kosman4 months ago
★★★★★

My hygienist was amazing! She got to know me, explained to me on an easy…

Mark Best
Mark Best4 months ago
★★★★★

Always have a great experience at Brodhagen/Bay Park Smiles Dental!

Mary Sell
Mary Sell3 months ago
★★★★★

Great dental facility and awesome staff they care about their patients wouldn’t go anywhere else…

Rose Hawker
Rose Hawker5 months ago
★★★★★

Stacey had me smiling all bright and shiny

Mike Calawerts
Mike Calawerts5 months ago
★★★★★

Dr. Mark and his team are amazing! He is incredibly caring and good. Our whole…

Mike kramer
Mike kramer2 months ago
★★★★★

Everyone is so very friendly and helpful. The Dentist are very informational, experienced and caring.

Thomas Van Gemert
Thomas Van Gemert4 months ago
★★★★★

Excellent care no issues. Everyone there is friendly and very competent.

Sadie Salentine
Sadie Salentine2 months ago
★★★★★

Always friendly and explain what they are doing so nothing is a surprise.

Doris Wilberg
Doris Wilberg5 months ago
★★★★★

The staff is friendly, efficient & on time.

Frequently Asked Whitening Questions

Results depend heavily on your natural tooth shade, the type of staining (surface vs. intrinsic), and the whitening system used. Most patients achieve an improvement of 4 to 8 shades. We establish realistic, clear expectations during your initial cosmetic consultation based on your starting baseline shade.

Results typically last between 6 and 24 months, depending on your diet, oral hygiene, and personal habits. Coffee, tea, red wine, and tobacco use will accelerate re-staining. Brief touch-up treatments with your custom take-home trays every few months will help maintain your bright shade efficiently.

No — professional bleaching agents only affect natural tooth enamel. Existing restorations like porcelain crowns, veneers, or composite bonding will not change color. If you have visible dental restorations, whitening your surrounding natural teeth may create an uneven match, which we assess thoroughly during your initial consultation.

Yes, when performed or supervised directly by a dental professional. The key is a pre-treatment clinical exam to rule out any underlying contraindications, combined with using the correct gel concentration for your unique smile. Using over-the-counter products without professional guidance carries a much higher risk of enamel irritation.

Teeth whitening is classified strictly as a cosmetic procedure and is not covered by standard dental insurance plans. However, we offer clear, flexible payment choices and financing options. The cost is quite accessible compared to more extensive cosmetic dental options.

Related services

Composite bonding

Whiten first — then match conservative composite bonding restorations to your new, brighter shade for a seamless cosmetic result.

Porcelain veneers

Veneers alter shape and achieve a permanently bright shade with absolutely zero long-term maintenance whitening needed afterward.

Full smile makeover

Professional whitening is often the foundation of a comprehensive smile makeover — establishing the target shade that everything else is matched to.

Open for Appointments

Schedule your visit with our friendly dental team today.